Marketers: It’s time to turn the mirror back on yourself
Guest essay by Roger Jackson We are all guilty of bias, and this isn’t a good thing for marketers. As humans,…
Read MoreGuest essay by Roger Jackson We are all guilty of bias, and this isn’t a good thing for marketers. As humans,…
Read MoreBy Theo Tzanidis, Senior Lecturer in Digital Marketing, University of the West of Scotland When someone says social media, you probably…